Becky Gaylord spills the beans on the 12 Most Powerhouse Habits of Social Media Pros…
See on 12most.com
Remember to be gentle and patient with yourself. Don’t give up, but don’t beat yourself up, either. Reach out for help if you need it. Give yourself credit for how far you’ve come.
Those people who you suspect have it all together, with no problems and no stumbles? Nope. Not true. But what they have done is figured out how to keep going and make it look like that. You can too.
Blogging is hard work. And getting the tone of voice just right is part of that struggle. Without the right voice, readers won’t stick with you to take in your great content.
Here’s the challenge: You want to be authoritative, but not a know-it-all. You want to be upbeat, but not saccharine. You want to be specific, but not clinical. You want to be informative, but not scientific. You want to be clear, but not patronizing. And you want to show a sense of humor without sliding into a standup routine.
Here’s my trick: try writing as if you’re talking to a specific audience. Picture who you are delivering the information to. Make it visual. And make it personal.
Then craft your content. And do it with the tone you’d use in one of these seven situations…
1. to cheer on a friend,
2. to bargain for a deal,
3. to guide your kids,
4. to pick yourself up after a bad day,
5. to laugh a little at yourself,
6. to mentor a student, or
7. to help a stranger.
See if that doesn’t make it easier next time you need to post. I’d be interested to hear how this worked for you. Here’s more about writing for a specific audience with some examples.
A breakdown in action that stops us from making progress on a project is known as writer’s block. I think a better term is idea block because it happens when we’ve run out of ideas for how to move forward.
To defeat writer’s block we don’t actually need to write. But we do need to get unstuck and break the block. It’s not in the hands. It’s in the brain. So hit the a reset button.
Here are 26 ways to get ideas flowing again.
These are some of the things I do. What works for you?